Over half world population of adults use their mobile phone to make purchase decisions while they are in a store. Statistics indicate that by 2015 over $100 billion dollars in purchases will Be completed via mobile phones.
Today, consumers are looking for instant information and ease-of access to their products of choice. They want options for ordering online, shipping or purchasing locally. In three, years the demand for choice and options is going to be even higher, spurred on by the growing state of a mobile economy.
The market for mobile applications is growing at an exponential rate. $ 143 billion Total Market size, from mobile app of 2016. Experts forecast that app related revenue will rise 200% annually in the next 3 to 5 years.
With thousands of online products and stores to choose from, consumers are going to opt for the easiest, most cost-effective solution. If the future is mobile, then the winning companies will be those that move today.
Companies throughout the world vie for valuable advertising space and are willing to pay top dollar. Even in localized areas, you compete with other companies for newspaper ad space, television, air spots and other advertising opportunities.
The good news is that you can sustain targeted, high-exposure marketing in a cost-effective manner by going mobile. Statistics estimate that 87% of the world's population have a mobile phone. A growing number of that population is moving to smartphones and discovering the world of apps.
Mobile applications are not limited to marketing and customer service purposes. Over the past few years, there has been a growing trend in the development of applications to be used within the confines of business processes.
A US-based study reported small businesses saw significant savings in time and monetary resources when they deployed app use in the workplace. The study estimates that total time savings from mobile app use was 1.1 billion hours a year across small businesses.
While driving revenue and branding are popular reasons for building unique mobile apps, there are many other reasons companies should consider developing an application of their own. Here are 10 benefits that come from investing in mobile technology.
Although revenue is not the sole purpose behind developing an app, any process that can pay for itself is an easy choice. Apps can pay for themselves through cost-savings, as is the case with technology developed for in-house use. They can also pay for themselves by generating increased revenue through direct sales, advertising or marketing potential.
If your app delivers a unique service or entertainment value, you can sell it in the app store through Apple or Android. Most apps are priced between $1 and $10, but niche apps could be sold for a higher price. In order to generate effective revenue numbers, a direct sale app should bring something unique to the mobile world.
You may be familiar with Pay-Per-Click advertising revenue like Google's Ad words. Companies and individuals can monetize web pages without a need for technical prowess or marketing connections. You can do the same with a mobile app through Apple and Google ad impression campaigns
Most non-technology companies develop applications with an eye towards future sales. A large hotel chain may offer a free application that allows users to review rooms, see pictures of different locations and make a reservation. Such an app relies on the growing number of mobile users to generate additional conversions in the reservation space.
No matter how you monetize your app, making your new technology self-sufficient is definitely a high priority in a market where most companies cannot afford additional expenses.
In order to generate revenue or see benefits from a customer-centrist mobile application, you will need a creative branding approach. Why should your customers download this app when they can choose from thousands more?
Even if your app is free, it takes bandwidth to download and takes up space on their device. The app must create value for the customer in order to provide you with benefits in the areas of branding and loyalty.
You can use a mobile application to provide added value for your customer. Service industry companies may develop a simple app that keeps customers appraised of appointment status. A dental office might provide an app that reminds a customer of theirs
Appointment.Even better, an app that integrated an anonymous appointment calendar and showed open appointments could help everyone. A customer looking to reschedule could just take an open slot on the calendar, saving time for the client and the office.
A fun company may want a fun application. A local brand grill could provide a recipe and local trivia app to customers. Clients could access recipes by answering trivia questions about the city, company or local sports team. Each answer brings the client a new recipe, and a full game generates the recipes for an entire meal.
No matter what type of mobile app you developers, it should provide a service, entertainment or option that matches your company's services, vision, and values.
Mobile app ROI depends on a variety of factors and is best influenced in the development stage for an application. Many companies make the mistake of placing technology at the forefront of app design, but a good development plan takes a two-pronged creative approach.
Although mobile app development is not a mysterious science, there are some roadblocks to navigate. In addition to creating a strong development and marketing plan, companies must understand app store requirements. Applications created outside of these guidelines are often rejected from the store, making it almost impossible to get your app in the hands of consumers.
We can assist with all stages of your app development process, including getting the product listed in the appropriate app store. Both Apple and Android have different requirements and different operating systems. We are experienced with both models and can help you develop functionality in either or both spaces.
Mobile app development cost spans a huge range, so it is impossible to provide accurate estimates without knowing specific needs. Integration needs,the variety of platforms, and complexity of the functionality all contribute to how much time and resources are required for development.
For help answering these questions and for more detailed information about how much app developers may cost for your project, contact us today. We can review your needs and deliver a free quote on our cost-effective services.
When it comes to iPhone app development, you can choose from our award winning team of experts who offer quality iOS development services. Our highly skilled and knowledgeable project team members use their years of experience to come up with perfect iPhone apps that can help generate more revenue and reach out to more and more users. We offer free custom app prototype within TAT along with free app consultancy.